I&E 352
Strategies for Innovation and Entrepreneurship
Shep Moyle
Description from DukeHub
Course covers component elements of developing skills needed to launch a venture. Starting at the point of need identification, course covers lean methodology; innovation and entrepreneurship strategy; creating needed financing and resource structures; effectively marketing/communicating innovation and its associated benefits; leading, managing, and working effectively within teams; creating a positive and ethical work culture; and evaluating success. Materials for class discussion are case studies and readings.
Skills
- leadershipdescription: "strategy" and 1 more
- financeAI review: "creating needed financing and resource structures"
AI-resilient: 2 of 5
- No: Physical, lab or field work
- Yes: Live work with people · "teams"
- Yes: Judgment someone is accountable for · "strategy"
- No: A craft you practice with your hands or body
- No: Small, in-person format
The checks lean on Microsoft Research, Working with AI (2025), which found generative AI applies least to physical work and hands-on work with people. A signal, not a promise. How the score works
More in I&E
- Innovation Creativity & Entrepreneurial Mindset I&E 101
- Design Your Duke Journey I&E 110
- Finding Your Voice: Speech, Rhetoric and Story I&E 111S
- Building Global Audiences I&E 250
- Asking Dumb Questions I&E 251
- Social Innovation I&E 261